Thursday, January 28, 2010

iPad...now with wings

Hire a woman or two for your marketing team, Apple; they might have been able to foresee this problem:
Apple has generated a lot of chatter with its new iPad tablet. But it may not be quite the conversation it wanted.

Many women are saying the name evokes awkward associations with feminine hygiene products. People from Boston to Ireland are complaining that “iPad,” in their regional brogue, sounds almost indistinguishable from “iPod,” Apple’s music player.

[...]

In the hours after the iPad announcement on Wednesday, “iTampon” became one of the most popular trending topics on Twitter.
Indeed. No way anyone would have guessed this might happen.

Via the NY Times.

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