Now I know how complicated women's lives really are

How do I know this, you ask? Well, a little beer ad told me! So it has to be true.

Care of Sociological Images, these Goldstar Beer ads really get to the heart of the matter. Women's lives are incredibly complex. We have to decide what to wear, angst about whether or not our drunken hook-ups will lead to marriage (if not, we'll be heartbroken), and negotiate the anxious social dance of pairing up to go to the bathroom. By contrast, men have it easy. All they need is beer. Isn't that great? Women just need to simplify. Like men. And drink more beer.








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