Monday, April 6, 2009

Heineken beer ad -- funny or not?

I'm torn. The first time I saw this commercial on television last week, I found it absolutely hysterical. But now, I'm not sure. Should I be offended?

I haven't found an English version of the video online yet, but there's not much talking anyway...



On the one hand, I know that stereotypes are bad, can lead to skewed perceptions about gender roles, and shouldn't, in practice, be encouraged. On the other hand, I feel like this commercial makes both the women and the men look absolutely ridiculous. It's so clear that the advertisers are playing on very common stereotypes about men and women, that I'm not finding myself too upset about it.

What do you think?

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